Multi-Touch Attribution for Affiliate Marketing
A customer reads a blog review from one of your affiliates. They click through, look at your pricing page, and ...
KEEP READINGCookie Duration and Affiliate Tracking: What Businesses Need to Know
A visitor clicks your affiliate’s link on a Monday, browses your product page for a few minutes, and leaves without ...
KEEP READINGHow to Use UTM Parameters for Affiliate Tracking
Your affiliate tracking platform tells you which affiliate drove a sale. Google Analytics tells you how visitors behave on your ...
KEEP READINGBest Affiliate Tracking Software for Businesses
The affiliate tracking platform you choose determines how accurately you record sales, how smoothly you pay affiliates, how easily you ...
KEEP READINGHow to Calculate Affiliate Marketing ROI
Someone at some point will ask you whether the affiliate program is “worth it.” Maybe it is your boss, your ...
KEEP READINGHow to Vet and Approve Affiliate Applications
Every affiliate who joins your program becomes a public representative of your brand. When they create content, share links, or ...
KEEP READINGHow to Create an Affiliate Onboarding Process
Recruiting an affiliate is not the finish line. It is the starting line. What happens in the first 48 hours ...
KEEP READINGHow to Integrate Affiliate Tracking Into Your Website
Affiliate tracking is the technology that makes performance-based marketing possible. Without it, you have no way to know which affiliate ...
KEEP READINGIn-House vs Affiliate Network: Pros and Cons for Businesses
One of the most consequential decisions you will make when launching an affiliate program is whether to run it in-house ...
KEEP READINGHow to Write an Affiliate Program Page That Converts
Your affiliate program page is the first impression potential partners have of your program. It is where bloggers, content creators, ...
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