Affiliate Commission Models Explained: CPA, CPL, CPC, Revenue Share
The commission model you choose determines how your affiliates get paid, what behavior you incentivize, and how much risk you ...
KEEP READINGHow to Audit Your Affiliate Program for Compliance
An affiliate program that has never been audited is a program with unknown risks. Maybe every affiliate is disclosing properly, ...
KEEP READINGGDPR and Affiliate Marketing: What Businesses Must Know
If any of your affiliates promote to people in Europe, GDPR applies to your program. It does not matter where ...
KEEP READINGAffiliate Marketing Legal Requirements and FTC Compliance
If you run an affiliate program, you are responsible for what your affiliates say about your product. Not just morally ...
KEEP READINGAffiliate Marketing Tracking and Click Fraud Prevention
Click fraud is the most common and most overlooked form of affiliate fraud. Unlike fake sales that eventually get flagged ...
KEEP READINGHow to Prevent Affiliate Fraud in Your Program
Affiliate fraud is not a hypothetical risk. It is a statistical certainty once your program reaches a certain size. Run ...
KEEP READINGMulti-Touch Attribution for Affiliate Marketing
A customer reads a blog review from one of your affiliates. They click through, look at your pricing page, and ...
KEEP READINGCookie Duration and Affiliate Tracking: What Businesses Need to Know
A visitor clicks your affiliate’s link on a Monday, browses your product page for a few minutes, and leaves without ...
KEEP READINGHow to Create Affiliate Performance Reports
Running an affiliate program without regular reporting is like driving without a dashboard. You might get where you are going, ...
KEEP READINGHow to Use UTM Parameters for Affiliate Tracking
Your affiliate tracking platform tells you which affiliate drove a sale. Google Analytics tells you how visitors behave on your ...
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